(EL) Making an Impact on Social Media
Tuesday, February 12, 2019 5:30pm to 7:00 pm
Pensacola Main Library
239 N Spring Street Meeting Room B Pensacola, FL
With all the noise online, it’s important to brand yourself strategically. Bring your laptop for hands-on experience in branding, social media marketing, and email marketing. Learn about free and paid tools to help you build your brand and business. We’ll deep dive into using hashtags, running ads, understanding your analytics, and building campaigns.
Kenzie Fitzpatrick is a two-time graduate of Florida State University and an accidental entrepreneur. She received her bachelor’s degree in Information, Communication and Technology in 2013 and then went on to pursue her master’s degree in Integrated Marketing and Management Communication. Shortly after graduating with her master’s degree, she decided to branch out on her own and open Right On Target Marketing.
As of today, she has worked with flower shops, shooting ranges, holster brands, hospitals, not for profits, retail clothing stores, salons, and many more small businesses. Kenzie has worked as a Coordinator helping start the nation’s first stand-alone entrepreneurship school at a public university, volunteered as a Co-Organizer for 1 Million Cups both in Tallahassee and Pensacola, and is on the Marketing Committee for ITEN Wired. When she’s not running around town on her laptop, Kenzie enjoys competitive shooting, reading books of all genres, and spending time outdoor.